Published pricing stays tied to the same plan source the product uses.

The pricing surface is driven by the shared billing-plan definitions, so the public story and the product entitlements stay aligned.
Starter and Practice pricing remains published, but new pilot clinics are onboarded manually during hardening. Group remains sales-assisted when multi-site rollout, API access, and deeper operating-model support are required.

Starter

Single clinic, appointments, billing, and core reporting for independent practices.

Self-serve
£280/month

Pilot access is currently manually approved.

Locations
1
Staff seats
3
Catalog items
150
Monthly messaging
Not included
  • Core practice-management foundation only.

Practice

Portal, messaging, inventory workflows, boarding, telemedicine, and multi-location support.

Self-serve
£820/month

Pilot access is currently manually approved.

Locations
3
Staff seats
10
Catalog items
500
Monthly messaging
3,000
  • Pet-parent portal
  • Automated reminders and messaging
  • Inventory workflows and purchasing
  • Boarding reservations and stay billing
  • Telemedicine scheduling and sessions
  • Multi-location operations

Group

Sales-assisted rollout for multi-site operators that need API access and group reporting.

Sales-assisted
Custom/month

Used when rollout support and multi-site coordination are required.

Locations
20
Staff seats
50
Catalog items
2,000
Monthly messaging
15,000
  • Pet-parent portal
  • Automated reminders and messaging
  • Inventory workflows and purchasing
  • Boarding reservations and stay billing
  • Telemedicine scheduling and sessions
  • API access
  • Group reporting
  • Multi-location operations